FOUR HOME SELLING MISSTATES
I have seen several homes over the years that I have been working in the real estate business. I am often surprised to see absolutely no effort made when sellers have their home listed for sale. I can write about this for hours, but here are four mistakes I have seen several times.
1) Poor Photography or No Listing Photos – If the photos are too dark to see what the home looks like or if there are no photos, buyers will move onto the next listing. Over 90% of buyers today look at homes on the internet; your most important marketing tool is quality photography.
2) Flyers: Poor Quality, No Flyers, No Price – Many buyers will drive around neighborhoods to pick up flyers. A striking flyer with quality graphic design and photography will make your home stand out from the rest. If you do not have a flyer, your home will not be remembered when the buyer calls to look at homes. If there is no price on the flyer, it will probably be discarded.
3) No or Few Open Houses – Your goal is to get the buyers to look at your home. Several buyers do not want to call agents to look at homes and would prefer going to open houses. If you have an open house every weekend, real buyers will often return to look again and make an offer.
4) Pricing Your Home Incorrectly – If you price your home too low, buyers will think there is something wrong. If you price your home too high, it will reduce the volume of potential buyers while increasing amount of time your home is on the market. The key is to price your home correctly the first day on the market.
As you can see from the photo of the front of the refrigerator , you do not want a messy home or have personal items anywhere in your home. Making your home Uncluttered and Cleaning is the very first step to getting the highest price.
Considering Selling and Do not want to make any Home Selling Misstates?
As a professional photographer, graphic designer, and appraiser I can provide these important services, and offer numerous open houses.